It is an issue of great importance and necessity to study phenomenology of modern people’s social activity within the context of perceiving it as a source of transformation of oneself and of society as a whole. Changes in certain forms of manifestation of social activity, as well as the locus of its orientation are conditioned by the interaction between many factors pertaining to multi-level order, which are integrated into the dynamic regulatory-functional system, reveal peculiarities of social changes, and, at the same time, reflect the general socio-historical context.
